A confident, assertive single woman is finding her way into popular advertising narratives.
The company plans to overhaul business and rationalise costs in a bid to reach parent Unilever's new profit targets, reports Viveat Susan Pinto.
Samsung has priced the S8 competitively at Rs 57,900, while the S8+ is available for Rs 64,900.
'Degrees get you into the room, it is the attitude that counts,' says adman Madhukar Kamath.
Shailendra Singh to continue as passive shareholder in Percept
Makers of air conditioners, beverage and ice-cream are hopeful of a boost in sales
Viveat Susan Pinto & Niraj Bhatt in conversation with Nirvik Singh, chairman and CEO, Grey Group.
ASCI and Ayush ministry get down to monitoring print and television ads of ayurvedic, unani, homeopathic and yoga and naturopathy practitioners.
Demerging print and TV news businesses will allow for separate investment by interested players.
Pitch Madison says advertising expenditure will grow 13.5% this calendar year
Television as a category would see a lower rate of growth at 8% vis-a-vis 10% last year.
HUL, the country's largest FMCG company, saw sales volume fall by 4% for the December quarter.
The upgrade, said Icra, takes into account the "robust internal accrual generation, leading to low reliance on debt, as well as gearing levels, and strong debt protection metrics".
The first of a six-part series examines how the leather workers at Dharavi are coping after five weeks of demonetisation.
Although the markets could see a knee-jerk reaction, they rule out a sharp fall.
Bali Padda will head the second-largest toymaker in the world.
Double whammy for consumer firms, where the top line will remain subdued due to demonetisation and margins will squeeze owing to a crude oil spike and rupee depreciation, reports Viveat Susan Pinto/Business Standard from Mumbai.
Ban on high-value currency sends advertising industry into a tailspin.
'As the world changes, we will be on a constant change programme too,' advertising agency J Walter Thompson Global Chief Executive Officer Tamara Ingram and South Asia CEO Tarun Rai tell Viveat Susan Pinto.
A Nielsen report found that biscuits, salty snacks, toilet soap, shampoo, washing powder and skin creams were reporting a sharp decline in sales due to demonetisation, reports Viveat Susan Pinto from Mumbai.
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